Monday, May 22, 2006

Real example from advertising business

"Fresh Blood" is a competition organized to find new creative people (mainly students, but the limits are not too strong) for advertising business. The essence of the competition are real world tasks from real-world companies (well-known companies) and judgement by by prominent experts. The best works are published at the web-site, winners are honored there as well.

Quatation:
Every 90 days you will find a new brief on our website www.freshblood.ru (with product description, objective, advertising
strategy, target audience and executional mandatories) from a top
advertiser for existing brand.
Participants are to submit their works
within 90-days, and then the jury
will choose one or several winners.

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